Amelia Launches Digital Employee Builder to Democratize Conversational AI

3 minute read

New capability lowers technical barriers for implementing conversational AI agents and dramatically compresses time-to-value.

October 21, 2020, New York – Amelia today announced the launch of its Digital Employee Builder that will democratize the creation of intelligent Conversational AI agents by significantly lowering the technical barrier to adoption.

This new capability comes at an opportune time in the industry when many businesses are looking to increase the depth and breadth of Conversational AI within their operations. “Organizations want to reach the next level by delivering AI value to more people. In the enterprise, the target for democratization of AI may include business partners, business executives, salespeople, assembly line workers, application developers and IT operations professionals,” according to Gartner.*

The Digital Employee Builder leverages the Amelia platform’s cognitive intelligence to provide guided implementations of a simplified design process for Conversational AI agents. The new capability significantly lowers the technical barriers to design, deploy and implement Conversational AI agents, extending its reach beyond those with expertise in AI development. The increased accessibility will empower subject matter experts to act as Citizen Developers and drive intelligent automation across the organization.

The design process in the Digital Employee Builder has been rearchitected based on learnings from real-life, best practice use cases. Through her Semantic Interface, Amelia can understand a user’s request such as, “I want to add Frequently Asked Questions,” and guide the user through the implementation of that skill for its Conversational AI agent.

Adeel Fudda, Intelligent Automation Director at Mars, commented: “With the Amelia Digital Employee Builder, the ease of developing Intelligent Virtual Agents (IVAs) has dramatically changed and you no longer need people with AI and IT expertise to deploy them.  Basically, you are giving every Business Analyst the ability to deploy and build experiences within IVA’s.”

The democratized approach to implementing Conversational AI agents will increase the velocity of use-case development, while driving greater adoption through a higher number and broader range of proof-of-concepts, accelerating the time-to-value of AI within the organization.

Chetan Dube, CEO and founder of Amelia, commented: “Over the past two decades, we’ve dedicated ourselves to creating Amelia, the most intelligent conversational agent on the market, who has repeatedly made a transformational impact on the organizations in which she is implemented. We believe in the power of Conversational AI to establish a truly hybrid workforce with human and digital employees working together to achieve amazing things – and the launch of the Digital Employee Builder is important in enabling us to open up these opportunities to organizations that don’t have the extensive AI expertise internally.”

The Digital Employee Builder provides a no-code solution for deploying the full capabilities of the Amelia platform, which has repeatedly been recognized as industry-leading by independent analyst firms, including ForresterEverest Group and Ovum. The multi-tenant platform scales to address multiple scenarios, from internal conversational interactions around IT and HR, to external and sophisticated implementations replacing IVRs in contact centers.

Unlike chatbots and more limited virtual assistants that react to keyword-driven instructions and follow static decision trees, Amelia´s cognitive brain allows users to have natural, human-like conversations to execute tasks or resolve queries. Using advanced Natural Language Processing (NLP), Amelia is also able to handle complex conversations and digressions, follow context switching, and independently execute complex tasks to resolve user requests. Her state-of-the-art affective computing and sentiment analysis enable her to recognize and adapt her responses based on the mood of the user and the context of the situation. These skills are constantly improving through her automated learning capabilities.

Amelia's groundbreaking appearance allows for even more true-to-life communication and collaboration between humans and machines by delivering visual elements for interactions.

  • For more information on the Digital Employee Builder, please see here.
  • For more information on the Amelia Platform, please see here.
  • To learn how the Amelia Platform has driven transformational change at Telefonica Peru, please see here.

*Smarter With Gartner, 2 Megatrends Dominate the Gartner Hype Cycle for Artificial Intelligence, 2020, September 2020,

About Amelia

Amelia is the enterprise leader in Trusted AI. As a pioneer in AI, Amelia has a proven track record of innovation in automation and Conversational AI. Amelia’s platform captures the rapid innovation of AI ecosystems and transforms these innovations into enterprise grade products ready for customer consumption. Enterprises use Amelia to drive revenue in conversational experiences and enable productivity through operations automation. Amelia is consistently recognized by third-party analyst firms as a market leader. With offices in the US, Europe and Asia Pacific, enterprises trust Amelia’s products and solutions to serve customers on a global basis. See how Amelia is powering the future of work at

Media Contact:
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